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Make the premises work for the brand
A shopfront sign has to work with the building, not fight it. Letter size, mounting height, lighting, colour and viewing distance should all be considered together.
Popular shopfront options
- Built-up and raised lettering
- Illuminated letters and lightboxes
- Fascia signs and panels
- Projecting signs
- Window graphics and opening information
- Coordinated door and entrance branding
Readable by day and night
For businesses trading into the evening, illumination can make the difference between a sign that disappears and one that continues to work. Lighting should improve recognition without making the frontage visually noisy.
One visual system
The fascia, projecting sign, windows and entrance should feel like one brand. Coordinating these pieces produces a much more expensive and established impression than treating each item separately.
Designed, produced and fitted
Apex can take a shopfront from the first concept through manufacture and installation, helping the final result stay consistent with the approved design.